For my public relations class this week we have been charged with the task of creating an infographic to supplement a topic we are interested in. I chose to persuade people to reduce their carbon footprint through a series of recommendations about how to change day-to-day behaviors, recycle and eat green. We were introduced to a program called Piktochart, an online application that provides easy-to-use templates for creating infographics; however, I would also be interested to see how easy it is to create one on Adobe InDesign or Illustrator.
In a time when education could be the answer to all of the world’s problems, what better way to reach a large audience than with an interactive infographic. Obviously I am passionate about the environment and all the plants and animals that call it home, but you can’t tell me that I’m the only one that thinks this infographic is an excellent piece of work. This is a promotional infographic made by Disney to promote its movie, Chimpanzee. Its design is flawless, its interaction is smooth and everyone can learn something from it. This is what I call putting skills to good use – using design and advertising and computer skills to make something creative, smart, informative and beneficial to the people and environment around them. Go check it out!