2. Less talking, more doing.

I realized a while ago that if I was going to go into advertising, I wanted to make a difference in a big way. There’s no way I could go into the industry and write jingles about toilet paper or babble on about McDonald’s new dollar menu items. These things just seem too materialistic – too disconnected from the truths in life. When I go into the journalism world, I want to make a difference in areas that matter to me and matter to others, with the ultimate goal of making a positive change in the world around me. I need to work for an agency and for companies with good CSRs.